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Salesforce Marketing Cloud Email Specialist

Enroll in our Salesforce Marketing Cloud Email Specialist Course today to enhance your skills and become a certified Email Specialist with flexible fees, EMI options, and job placement support.
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Course Duration: 50h
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About Course

This course is designed for individuals seeking expertise in creating, managing, and optimizing email marketing campaigns using Salesforce Marketing Cloud. Whether you’re a digital marketer, marketing professional, or Salesforce administrator, this course will equip you with the skills and knowledge needed to excel in email marketing with Salesforce Marketing Cloud. Our Salesforce Marketing Cloud Email Specialist Course provides comprehensive training on leveraging Email Studio to drive successful email marketing campaigns. Through theoretical concepts, hands-on exercises, and real-world case studies, participants will gain practical experience and confidence in using Salesforce Marketing Cloud for effective email marketing strategies.

What you’ll learn

     Understanding of Salesforce Marketing Cloud Email Studio capabilities and features

     Creation and customization of email templates, content blocks, and subscriber lists

     Designing and executing email marketing campaigns for different target audiences

     Utilizing segmentation, personalization, and automation to enhance email engagement

     Monitoring email performance metrics and optimizing campaigns for better results

     Compliance with email marketing regulations, best practices, and deliverability guidelines

Requirements

  • Basic understanding of email marketing concepts and principles
  • Familiarity with Salesforce platform fundamentals is recommended but not required
  • Eagerness to specialize in email marketing with Salesforce Marketing Cloud
  • Commitment to learning and continuous improvement

Course Content

Introduction to Salesforce Marketing Cloud Email Studio (10 hours)

  • Overview of Salesforce Marketing Cloud Email Studio features and functionalities
  • Understanding of email marketing fundamentals, terminology, and best practices
  • Introduction to Email Studio interface, tools, and navigation

Email Creation and Content Management (15 hours)

Email Campaign Execution and Automation (10 hours)

Email Performance Tracking and Optimization (10 hours)

Compliance and Deliverability (5 hours)

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Student Ratings & Reviews

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Course level:All Levels
Course Duration: 50h
Enrolled:0
Last Updated:March 7, 2024

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